Friday, May 1, 2009

China Mobile will be pushing this year's "phone card" micro-payment

By Professional editor working for casual shoes boots.

"Our aim is to endow China Mobile's users to purchase a McDonald's hamburger with no change." China Mobile Shanghai Wang, general supervisor of facts and numbers services to the CBN, notified reporters yesterday, by the end of April, China Mobile will be early May before the starting of the client in Shanghai recruitment, this year to encourage large-scale wireless pay phone.

China Mobile Research Institute R & D after two years of training, will launch a new SIM small discern, will be NFC (Near Field Communication) piece with the SIM small discern integration, the realization of using electronics compensation and a type of roles for instance written knowledge download, which is looked frontwards to to be a large-scale Application to change the user's way of life. As long as the customer employing a portable handset close to the small discern student, micro-payment can be realized.

This means that the future of China Mobile users as long as the replacement of the SIM small discern to bear the handset, you can at McDonald's, Starbucks, Subway to realise the compensation employing a portable phone. As at the end of March this year, China arrived at 477 million portable users.

Sources related to China Mobile, China Mobile needs to overcome the problems including how to enable the integration of mobile phone SIM card chip signal through batteries, filtered through the metal, thereby truly phone card, China Mobile has been in research and development process of a number of applications patents, the present, such as China Mobile has Dongxin peace, Huahong phone card and other large manufacturers under a single, in 2 ~ 3 months for mass production.

"Achieving the aim of wireless shop to pay this year is 1000." Wang said, this is only the program in Shanghai, stores will encompass McDonald's, Starbucks, Yi-Zhi more bakery, Shentong subway and so on, China Mobile will supply these enterprises book reader configuration, the present cost of each book reader is 3,000 yuan, and each new SIM business card charges 50-100 yuan, China Mobile has determined to encourage large-scale investment.

In fact, the current use of the Shanghai World Expo will be the first mobile phone in China to pay for tickets, tickets to the Expo data mobile users in China reached a new SIM card, wireless payment.

China Mobile phone cards and user accounts will bank card or credit card accounts tied up, once the amount of phone card spend, the user can, through SMS, the bank card or credit card in the phone card into the funds, but also through mobile phone other account management.

In item, in rank to move frontwards the wireless payments, China Unicom has picked a divergent path. Shanghai, China Unicom advertised last week that the financial gathering, the Shanghai public transport small discern to work, Inc., Fudan Microelectronics R & D Brush universal omnibus small discern portable handset, portable handset implanted in the NFC piece indoors, the customer in the omnibus, cross-rail, mini cab when can be right away brought out employing a portable handset loan small discern payment. Shanghai Unicom will launch some fresh aspect built-in NFC piece omnibus small discern portable handset pendant portable handset cards and patch cards.

Bundled users

Wang said China Mobile in the wireless connection will not obtain any fee of royalty, but furthermore to pre-pay SIM advancement charges as well as supply the book reader the cost of premises. The reason is to permit users of China Mobile can not be divided from the services provided.

Because, in the arising portable requests for paid job, portable handset users to pay is the most agreeing projects. Research firm AC Nielsen study carried out in China presented that, eight more than clients like to be public transport cards, bank cards and other compensation tools integrated into portable phones.

Phone business card integrated public transport cards, bank cards and keys and other purposes, the submission of a sequence of new large-scale form will be conveyed out - utilising a wireless telephone at the book reader, can be accomplished by coach, metro, videos, bistros are giving the price; will wireless telephones are NFC tags embedded on posters before, you can download the movie content, for example wireless telephone ringtones and posters. Mobile telephone users will live at the pouches of the most significant place, and can restore a kind of cards in my wallet.

Nokia Ventures Organization Asia NFC Division Director Zheng shao dong said, NFC portable handset compensation investigate move ahead the every part of enterprise flexible chain of bonds of upstream and downstream businesses, embracing portable operators, service providers, handset and piece manufacturers, embracing portable compensation worth flexible chain of bonds . For instance, the card-issuing bank will change the way, at present, MasterCard loan cards in the investigate written knowledge will be spread through the portable web consignment in the NFC portable handset, hence collecting the cost of conventional loan small discern issuers.

Earlier, in 2006, Xiamen, China Mobile, Nokia, Philips Autopass card companies and had to start in Xiamen, China's first Near Field Communication (NFC) mobile payment pilot business. - 22787

About the Author:

No comments:

Post a Comment

Followers

Blog Archive

Contributors