Sunday, May 10, 2009

Baidu 3G wireless groups Google seek is the key earnings form unquestionably

By Zou himfr

Baidu Chairman and CEO Robin Li said as long as the Boao Forum, Baidu and China Mobile chats are in the paddock of portable explore Co-operation. Reporters in addition educated that Baidu and China Telecom may be the extent down of support accords arrived at throughout the request for paid job of the wireless explore enterprise to start at the matching time, Baidu and China Unicom will be the establishment of cooperative family, support may be connected to the pertinent wireless search.

April 15, in the "global mobile Internet and next-generation IPv6 Internet" summit meeting, Li Baidu CTO of Baidu, a man in public in the layout of the mobile Internet. In fact, two years ago, both Google and Baidu wireless search business to start. However, Google and China Telecom, China Mobile practical cooperation, taking in the wireless search on Baidu in before. At this moment, Baidu intensify its wireless high-profile search, Google's advantage against the zone, two of the battle has begun.

3G alliance race win

According to Baidu said that in the paddock of wireless explore, Baidu has been wrapped up first. Analysys International freshly liberated the "China Wireless Search Market Statistics report" presentations that the first quarter of this year, Baidu wireless users will have more than 32 million, to inhabit all of the wireless explore users for more than half, the utmost in the wireless explore market share in China first.

Baidu so well-known that it is its own "first", it looks like that in some environs to make up for their deficiencies. An examination of anonymous Internet basis, "strategy in the portable web support, the only incurable manufacturers Baidu partners, as an alternative Google, as a two-pronged approach, at the matching time and web operators, incurable manufacturers extend cooperation."

In January 2007, Google and China Mobile to launch portable search. In April the matching year, Google co-operation with China Telecom by Google to the portal of China Telecom to give online promulgating services. Prior to that, Google and portable handset manufacturers have to assist, Google's wireless explore podium is very clear layout. Baidu only after the Nokia, Intel arrived at a connection development of the wireless explore enterprise accord, arrived at in an rambling co-operation with China Telecom. "Expand the portable market, Baidu is more need to fortify support with operators." The analysts said.

The trade rumors that Baidu will work with China Telecom, China Unicom in the wireless search field of cooperation, which, Li said that with the cooperation of the two operators are not currently identified. Li said that Baidu is very optimistic about the 3G wireless search, Baidu, and the three major carriers are willing to carry out good cooperation, but cooperation is still in negotiations, which did not identify.

Baidu wireless assault, assault Google Music

April 9, Baidu explore to usher in the Old Age Channel. Li said Baidu would source in the public service, but Baidu has been the rehearse of the development that Google is the struggle to deal with one stroke.

"Old seek expertise was not high, and the wireless seek, Baidu had to pay attention", has been committed in the seek motor of the household well-known study analyst, is leader of conferring firm Point Point Lubbe said: "Wireless is in Baidu, which is matching to MP3's in Google. "

Kai-fu Lee said as, MP3 seek on Google is very important. According to the discussion is looking to statistics, 40% -50% of the users will be utilising Baidu MP3 search. Point Lubbe said that Google's melodies seek was presented not long before, on the influence of Google traffic furthermore can not glimpse, although, "can be anticipated to adhere large significance to Google, Baidu's melodies search."

Is one of great importance to the results of Lee, a man and a high-profile appearances, all-round introduction Baidu wireless search.

"We hope that, regardless of what end-users, regardless of when and where, Baidu, you know." Summit, Lee, a man and stressed: "Baidu wireless search in the field of strategy is to fully open up the Internet with the traditional boundaries of mobile Internet, to Baidu from the computer onto a phone, PDA and other mobile terminal, and then through continuous innovation, optimization, to create a powerful 'Pocket Baidu'. "

According to Lee, a man said, the current wireless product strategy Baidu layout almost complete, in order to maintain the consistency of the user search experience, Baidu wireless search done in the most important task is to search for Baidu variety of mainstream products and services migrate to the Internet of mobile Internet - including search services, Baidu Post Bar, know Baidu and other community products, as well as weather, maps and other functional applications, "have all users can be playing in the hands."

Lee furthermore worried the significance of a man and two numbers, Baidu wireless seek users to get access to Internet sites, will be direct get access to to the location utilising a wireless telephone to save 90% of the flow. This means that the user's visit will be 40 times the pace of the upgrade.

Identify the key profit patterns

IResearch statistical facts and numbers display that in 2008, the wireless seek users in China come to 60 million, and extend to sustain high financial growth. By 2010, the wireless seek users in China will come to 140 million.

Large-scale incremental market forces to captivate the parties. At present, China's wireless explore market mainstream, embracing the first telecommunications operators in China, Baidu, Google and other explore service providers, 3G opening and not hard to explore, Cgogo, long settlement, should be encountered, Joinet Leopard, Shanghai mInfo, Wukong, K explore portable explore unconnected wireless explore service provider.

Rapid growth in the volume of users has brought more obvious market, Analysys International recently released "in 2008 Q4 quarter of China's wireless search market monitoring" data show that China's wireless search market in 2008 Q4 to achieve the overall size of 40.12 million yuan yuan, an increase of 12% more than Central. but have to admit, whether it is "strong family property" in Google and Baidu, the financing or support by the other wireless search engine, are not yet mature wireless search to find a profit model.

3G portal in seek of YY for demonstration, since November 2007 has been on-line, YY seek demand from a month on seek capacity has expanded by one million times in November 2008 to 900 million wireless seek market taut in second position. However, its CEO said Deng Qiang, YY seek is still seeking for a mature enterprise form, "Information seek and Google co-operation, YY mostly from the profitability and the share of Google. YY supply MP3, ring pitch, images, new publication , sport and other upright seek more than a dozen passages, which furthermore presents us some income. "

As the field of wireless search can follow the example of "competitive position", Deng strong that not a small degree of difficulty, "because the wireless search has not yet gathered enough information, the lack of foundation for the top bid. - 22787

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